125+ years of the
SG Story
OUR VALUES are quite
simply a matter of HEART.
Honor
We treat each other with honesty and respect.
Excellence
We always strive to do better – adding a ‘plus one’ to everything we do.
Accountability
We hold each other accountable.
Responsiveness
We move quickly, and adapt to change.
Teamwork
We work together to support each other and achieve our goals.
Our History
Our story dates to 1896, when Samuel Goldberg began making slippers in a tiny three-person shop in New York City’s lower East Side. After 125+ years and over 1 billion slippers, we continue Samuel’s legacy and passion… toward our People, our Partners and our Product.
Forging our future
with a legacy of experience.
1896
S. Goldberg & Co is born in the basement of a private home in NYC with three employees.
1953
American singer and actor Roy Rogers is signed to an exclusive license to use his image and likeness on footwear, making licensing history as the first company to sign a footwear licensing deal.
1981
Bernie Leifer joins the company. Three years later he becomes President and CEO. Thus begins a 30 year span where the company grows more than five times under his leadership.
1985
The company forges early international partnerships and begins importing footwear from Asia in order to complement its domestic slipper business.
2006
The company debuts SGI Apparel – a division devoted exclusively to the design, sale and distribution of sleepwear.
2015
SG initiates a multi-year strategy, creating an ecosystem at the leading edge of e-commerce sales and capabilities.
